PPC Services.
Our approach to paid advertising combines precise targeting with seamless integration to our SEO and web design services. This ensures that every campaign is optimised for both immediate results and long-term success. Whether your goal is to drive sales, increase brand awareness, or reach a fresh audience, our PPC strategies are streamlined to achieve your goals, making sure every click delivers value.
Value-driven, strategic PPC
We know that effective PPC is more than just placing ads – it’s about creating an end-to-end experience that connects with your audience from the first click to the final conversion. We create bespoke landing pages tailored to each campaign, optimising them for both conversions and SEO.
Our approach doesn’t stop there; we use the valuable data gathered from PPC campaigns to inform SEO, UX, and CRO strategies across your website. This means your ad spend not only drives immediate results but also contributes insights that shape a more effective user experience and boost long-term conversion rates. Your PPC campaigns don’t operate in isolation; instead, they fuel a cohesive, growth-focused digital strategy that amplifies your brand’s success on every front.
Targeted PPC strategies that drive growth
Our PPC services go beyond traditional advertising, blending precision targeting with a holistic approach that supports your overall digital strategy. At Blank Slate Digital, we design campaigns that are aligned with your brand’s goals, integrating insights from PPC data to refine your SEO, UX, and CRO efforts. Every click provides valuable data that fuels smarter decisions, helping you make the most of your ad spend and achieve sustainable growth.
Customised PPC campaigns
Our PPC campaigns are tailored to fit your brand’s specific goals, whether you’re aiming to drive immediate sales, raise brand awareness, or reach new audiences. By customising each campaign’s targeting, ad creatives, and keywords, we ensure that every click is valuable. Our approach maximises your return on ad spend, focusing on high-intent audiences that are ready to convert.
Integrated landing pages
A successful PPC campaign doesn’t stop at the click. We design and optimise landing pages specifically for each campaign to create a seamless experience from ad to action. Each page is crafted with the entire user journey in mind, aligning with your overall digital strategy to maximise engagement and deliver measurable results.
AI-powered targeting & insights
Leveraging AI and advanced analytics, we refine targeting to connect with the right audiences at the right time. Our AI-powered insights allow us to dive deeper into audience behaviour, enhancing keyword selection and ad placement. This data-driven approach ensures your campaigns are always relevant, adaptive, and primed for high performance.
Book a free 30-min consultation with our founder.
Transparent, value-driven approach: start small, scale smart
Our PPC philosophy is simple: we focus on delivering measurable value at every stage. Starting with a modest budget, we test and refine each campaign to maximise profitability before scaling up. This approach ensures sustainable growth and keeps your ROI front and centre. As your campaigns deliver results, we gradually increase investment, helping you achieve ambitious growth goals without unnecessary risk.
Partnering with an agency means trusting us with your budget, and we take that responsibility seriously. Transparency is at the core of everything we do. From setup to regular performance reporting, we keep you informed at every stage, so you know exactly where your investment is going and the impact it’s having. Our focus on clear, honest communication means you’re not just getting a service – you’re building a trusted partnership with a team dedicated to driving your success.
What our clients say…
"During the last 12 months, Toby and the team at Blank Slate have become essential to our success in marketing. They've crafted a unique website that fits our needs perfectly, and they haven't stopped there – they're constantly finding new ways to boost our search engine rankings."
Brad Thomas
"He is now focusing his efforts on the SEO and the sites ranking is doing really well. We are seeing a significant increase in calls from people looking for physiotherapy treatment. I highly recommend working with Toby at Blank Slate, it's made such an impact on the growth of my business."
John Wood
"Toby at Blank Slate Digital has been fantastic with the branding, search engine optimisation and web design for our new business. They have gone above and beyond with everything, offering help and advice where necessary. Can't recommend or thank them enough."
Scott Linger
Our process for your growth.
PPC advertising can often feel overwhelming, with many agencies overcomplicating the process. At Blank Slate Digital, we keep things transparent and results-focused. PPC isn’t just about getting clicks – it’s about crafting data-driven campaigns that deliver real, measurable growth.
Discover & strategise
Every PPC campaign begins with understanding your business goals, audience, and unique market position. We conduct an in-depth consultation to identify the best approach for your campaigns, allowing us to develop a targeted PPC strategy that aligns with your objectives and maximises your return on ad spend.
Execute, test & optimise
With a clear strategy in place, we build your campaigns and continuously refine them based on performance data. Our team handles everything from keyword selection and ad copy to audience targeting and bid management, ensuring each campaign is optimised to achieve the best results. We use insights from every click to enhance targeting, making your campaigns smarter and more effective over time.
Analyse & grow
We believe in transparency and continuous improvement. After each campaign, we provide you with clear, actionable insights, detailing how PPC data is informing your broader SEO, UX, and CRO strategies. Our ongoing support includes regular reporting and performance reviews, helping you to grow sustainably and keep ahead of the competition.
How we did it for Samurai Security…
Since launching Samurai Security’s new website, we’ve implemented a powerful, integrated approach combining web design, SEO, and PPC to elevate their online presence. Our strategy has positioned Samurai Security as a strong competitor in a crowded market, attracting high-quality leads and boosting brand credibility in the cybersecurity sector.
By continuously optimising their campaigns and adapting to digital trends, we’ve helped Samurai Security achieve sustainable growth. Our ongoing partnership ensures they stay ahead, with a digital presence that evolves with their business needs.
Let’s build your brand.
Contact details.
Opening times.
Monday - Friday
08:00-18:00 (GMT/BST)
Saturday & Sunday
Closed
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