Local SEO for businesses of all sizes.
Whether you’re a small business with a single location or an enterprise managing multiple sites, local SEO is essential to connect you with customers in the right places. For small businesses, it’s about ensuring you’re the go-to choice in your community. For larger enterprises, it’s about optimising every location to maximise visibility and manage consistency across multiple markets.
At Blank Slate Digital, we take a tailored approach to local SEO. From optimising profiles and implementing structured data to managing location pages and online authority, we ensure your business stands out in local searches. By building trust, visibility, and accuracy across all your locations, we help drive more traffic, leads, and sales for your business – no matter how many areas you serve.
How we optimise your local presence.
Local SEO requires a strategic approach to ensure your business stands out in search results, drives traffic, and converts leads into loyal customers. At Blank Slate Digital, we handle every aspect of your local visibility, from optimising location-specific pages to creating stunning imagery and videos to showcase you directly in maps. Whether you’re targeting a single community or multiple locations, our process ensures your business dominates local searches.
By focusing on what matters most – accuracy, consistency, and user experience – we help search engines trust your business, rank it higher, and connect you with customers who are ready to take action.
Search engine business profile optimisation.
Your business profile (on Google, Apple Maps, Bing or any other search engine) is the cornerstone of local SEO. We optimise every element – business details, categories, descriptions, and images and more – to ensure your profile stands out in local packs, maps, and “near me” searches.
Location-specific pages.
We create and optimise location-specific landing pages that are tailored to your business location(s). This helps search engines and users quickly understand your presence in each location, improving visibility and relevance.
Citations and directories.
Consistency is key. We audit and manage your business listings across online directories, ensuring your name, address, and phone number (NAP) are accurate and consistent everywhere.
Local reviews and reputation.
Positive reviews build trust with customers and search engines alike. We help you manage your online reputation by implementing strategies to generate, monitor, and respond to real, valuable & honest reviews effectively.
Book a free 30-min consultation with our founder.
Driving measurable results through local SEO.
Our local SEO service drives real, measurable results for your business. By optimising your online presence, we help you attract more foot traffic, calls, and enquiries from customers who are actively searching for your services. For businesses with multiple locations, we ensure every branch or store is optimised individually, so no opportunity is missed.
We combine technical expertise with a deep understanding of local markets to ensure your business doesn’t just rank – it thrives. By focusing on what matters most to your audience, we turn search visibility into actionable growth.
What our clients say…
"During the last 12 months, Toby and the team at Blank Slate have become essential to our success in marketing. They've crafted a unique website that fits our needs perfectly, and they haven't stopped there – they're constantly finding new ways to boost our search engine rankings."

Brad Thomas
"He is now focusing his efforts on the SEO and the sites ranking is doing really well. We are seeing a significant increase in calls from people looking for physiotherapy treatment. I highly recommend working with Toby at Blank Slate, it's made such an impact on the growth of my business."

John Wood
"Toby at Blank Slate Digital has been fantastic with the branding, search engine optimisation and web design for our new business. They have gone above and beyond with everything, offering help and advice where necessary. Can't recommend or thank them enough."

Scott Linger
Our process to optimise your local presence.
Local SEO success is result of a clear, structured process. At Blank Slate Digital, we take the guesswork out of optimising your local presence, ensuring your business gets found by the right customers in the right places.
Discover & audit
We start with a comprehensive audit of your current local presence, including your website, business profile, online directories, and reviews. This helps us identify gaps, opportunities, and areas for improvement to build a clear roadmap for success.
Optimise & implement
From refining your Google Business Profile and ensuring NAP (Name, Address, Phone) consistency to optimising location pages and managing reviews, we implement changes that maximise your visibility in local searches and drive targeted traffic to your business.
Monitor & refine
Local SEO requires ongoing attention. We monitor your rankings, review performance, and adjust strategies to ensure long-term success. By analysing results and refining your presence, we keep your business ahead of the competition in every market you serve.

Our project for MB Services…

As part of our ongoing SEO efforts for MB Services, we identified a key opportunity to enhance organic visibility by targeting OBD2 fault codes. Leveraging AI and automation, we generated a comprehensive list of every OBD fault code and strategically developed pages focused on the highest-potential keywords to drive organic traffic. Without AI, this project would have been unfeasible due to the vast amount of research and data compilation required, as well as the high risk of human error.
To maximise SEO potential, we implemented a dynamic table on the website that links to individual sub-pages for each targeted code. This streamlined solution not only reduced development time but also ensured exceptional precision and scalability, resulting in a significant return on investment for MB Services.
Let’s build your brand.
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