Journal
Things I'm thinking about, building or getting wrong.
Online shoppers no longer settle for one-size-fits-all storefronts. Sorry to say it, but your default Shopify theme will soon give the ick… In a world where Netflix predicts your next binge and Spotify curates playlists you didn’t know you needed, static product grids and generic category pages just don’t cut it anymore. AI, AI, AI……
Google Local Service Ads (LSAs) help businesses connect with local customers, appearing at the top of search results. You only pay for leads, making them a cost-effective way to drive conversions.
As a small business owner, you’ll know that competition is healthy and natural. However, it can be disheartening to compete with the giant brands in your industry. But this doesn’t mean you should just throw in the towel, even if you’re feeling overshadowed both physically and digitally. There are plenty of advantages small businesses have…
Are you a small business looking to expand your reach and grow your audience? Trying to get your head around digital marketing for your small business but don’t know where to start? You’ve come to the right place. Knowing how to make the most out of digital marketing is one of the biggest challenges that…
Looking to grow your brand and reach a wider audience through your content? Well, look no further than hero content. While you may already be familiar with a content marketing campaign and the different types of content that you can use to grow and develop your brand, hero content is the pièce de résistance of…